Sanjay Madnani is a Communication Strategist and Designer by profession, an Animation Film Designer, an illustrator, a cartoonist, a satirist, and a storyteller by passion.
From a cartoonist in Hindi newspapers, to a design student, to a commercial sector professional, to an educator, to a Development Communication professional, his journey has had dramatic turns. None, however, felt alien to him.
Being a development sector insider for twenty odd years, Sanjay weighs heavily on the fact that development and governance still has a enormous void to be filled by design, design thinking and design process. Focused on Communication for Development (C4D), Social and Behavioral Change Communication (SBCC), Indigenous media and new media, he has multiple crosscutting projects across the globe to his credit.
Sanjay resides in Nepal, calls India his home, then again, he travels around a lot for work.
The schools run by the Government use textbooks that are not user-friendly, un-interactive and unattractive. Central Board for Secondary Education, India, approached Sanjay with an old problem. Sanjay used skills from other media to arrive at a book design that used his storytelling skills to keep the user engaged. The book’s colors and size were designed at a minimal production cost.
Newspaper owner offered the role of a cartoonist.
Sanjay brought two gold medals to the Jiwaji University.
Nagaland State Education Board