Sanjay

Madnani

Design Consultant

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Sanjay Madnani is a Communication Strategist and Designer by profession, an Animation Film Designer, an illustrator, a cartoonist, a satirist, and a storyteller by passion.

From a cartoonist in Hindi newspapers, to a design student, to a commercial sector professional, to an educator, to a Development Communication professional, his journey has had dramatic turns. None, however, felt alien to him.

Being a development sector insider for twenty odd years, Sanjay weighs heavily on the fact that development and governance still has a enormous void to be filled by design, design thinking and design process. Focused on Communication for Development (C4D), Social and Behavioral Change Communication (SBCC), Indigenous media and new media, he has multiple crosscutting projects across the globe to his credit.

Sanjay resides in Nepal, calls India his home, then again, he travels around a lot for work.

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Rubber Farmers- Training Mechanisms and Delivery Tools

The High Impact Training (HIT) program provides informal sector farmers with market-oriented, vocational training. Enhanced skill levels enable Oil Palm farmers to gain higher yield and greater income security and in the long run prevent degradation of forests. At the same time, they develop the know-how and contacts to capitalize on opportunities and help grow the sector, in a sustainable and pro-poor way.

The HIT for Jobs and Income program was implemented in Democratic Republic of Congo, DRC, and aimed to provide practical market driven training opportunities to informal workers in the Palm Oil farming sector, resulting in a virtuous circle of better qualifications and skills, a higher yield and increase in income received by these informal workers.

The main purpose of this training was to provide training or facilitation guidelines for individuals, organizations or institutions that have an interest in building knowledge, skills and experiences on livelihood. The training activities contained in the manual were designed to help participants develop the understanding and basic skills necessary in order to apply the concepts of farming effectively and efficiently.

It was equally important for these training modules to be translated into suitable media and easily comprehensible ways that effectively bring about the changes in behaviors and practices. Sanjay was commissioned to research the local culture, people and their practices, their ability (and sometimes lack thereof) to understand complicated technologies and techniques, the possibility of locally producing these media economically, and on large scales. Following the on-the-field research and several workshops with SNV’s local staff, Sanjay took on the task to find ways for the practical sessions and information to be delivered effectively, to illustrate the techniques, create Flip-Files, flashcards, handouts and other training tools.

Upon testing of these tools, first in small and then larger groups, several sessions of altering the training mechanisms and tools were conducted.

SNV- Netherlands Development Organization

Jakarta, Indonesia

2020